Becoming Enzo | Pop Art — Stories on the History of Design

Arthur Avenue, The Bronx, NY. Boxing Day had just passed and “I Want to Hold Your Hand” by the Beatles was playing on the radio. It had been snowing the whole night and the streets were covered in a beautiful white layer. I was sitting by the store counter watching children throwing snowballs, building snowmen and running across the streets in laughter. We ran a family-owned cheese and meat shop called Speranza Co. at the East end of Arthur Avenue, also known as Little Italy.